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If you Drupelet, Pick it up!

Quite like the Strawberry, the Blackberry is not considered a “real berry,” it’s actually an aggregate fruit! That means the Blackberry is composed of a bunch of different tiny fruits, which combine to make one delicious flavor!

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What's in a Name?

The true meaning of the name “Strawberry,” is somewhat contested by historians. Popular folklore relates that children used sell their berries at the market, and to make trading easier, they would string them together with threads of straw, hence Straw-Berry!

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Brilliant Berries

When you are walking through the fresh produce aisle at your local grocery store, it might be helpful to have a few tried-and-true tips up your sleeve to ensure that the delicious DOLE® Berries you bring home to your family (or keep all to yourself!) are as fresh and mouthwatering as possible!

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Company Overview

About Us

Founded in Hawaii in 1851, Dole Food Company, Inc., with 2010 revenues of $6.9 billion, is the world's largest producer and marketer of high-quality fresh fruit and fresh vegetables. Dole markets a growing line of packaged and frozen foods, and is a produce industry leader in nutrition education and research. The Company does business in more than 90 countries and employs, on average, 36,000 full-time, regular employees and 23,000 full-time seasonal or temporary employees, worldwide.
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DOLE FOOD COMPANY ESTABLISHES FOUNDATION IN PERU

WESTLAKE VILLAGE, California - April 16, 2009

Dole Food Company, Inc. announces that Copdeban -Dole's entity in Peru- has launched a foundation in the country: the Dole Foundation of Sullana Valley. Newly inaugurated, it mainly aims at improving the health and educational conditions in the local communities and in empowering producer associations in the production and packing process.

The Dole Foundation of Sullana Valley already includes 11 Peruvian producer associations and represents more than 2,200 small farmers and agricultural workers.

The foundation focuses on five programs:

- Business Development - Providing associations with the funds, equipment and training needed to develop their banana production skills.

- Education - Providing rural schools with scholarships and infrastructure support.

- Health - Providing medical assistance to farmers, workers and their families, with a special attention paid to prevention.

- Environment - Making the community aware of practices that respect their environment.

- Community Development - Building and promoting public places and houses, and organizing family-focused events throughout the year to preserve the community life.

The foundation is financed through a one dollar contribution made for each banana box exported. The foundation's accounts will be audited on a regular basis by a third-party organization.

Dole has been operating in the Piura region in Northern Peru since 2001, where it helped develop the banana export industry by providing technical assistance to small farmers and encouraging local producers to grow organic produce. "This Foundation represents a new step forward in Copdeban's partnership with the producer organizations" said Frans Wielemaker, Director of the Dole Organic Program. "We are very proud of the program's early success. After only a few weeks, the foundation has already contributed $230,000 towards projects creating 550 new jobs and providing 40 scholarships."

The Dole Foundation of Sullana Valley in Peru is the third Dole Foundation in Latin America, joining FUNDEBAN in Colombia and DALE in Ecuador.

Dole Food Company, Inc., with 2008 revenues of $7.6 billion, is the world's largest producer and marketer of high-quality fresh fruit and fresh vegetables. Dole also markets a growing line of packaged and frozen foods, and is a produce industry leader in nutrition education and research. For more information on the company's CSR efforts, please visit www.dolecsr.com.