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If you Drupelet, Pick it up!

Quite like the Strawberry, the Blackberry is not considered a “real berry,” it’s actually an aggregate fruit! That means the Blackberry is composed of a bunch of different tiny fruits, which combine to make one delicious flavor!

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What's in a Name?

The true meaning of the name “Strawberry,” is somewhat contested by historians. Popular folklore relates that children used sell their berries at the market, and to make trading easier, they would string them together with threads of straw, hence Straw-Berry!

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Brilliant Berries

When you are walking through the fresh produce aisle at your local grocery store, it might be helpful to have a few tried-and-true tips up your sleeve to ensure that the delicious DOLE® Berries you bring home to your family (or keep all to yourself!) are as fresh and mouthwatering as possible!

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Company Overview

About Us

Founded in Hawaii in 1851, Dole Food Company, Inc., with 2010 revenues of $6.9 billion, is the world's largest producer and marketer of high-quality fresh fruit and fresh vegetables. Dole markets a growing line of packaged and frozen foods, and is a produce industry leader in nutrition education and research. The Company does business in more than 90 countries and employs, on average, 36,000 full-time, regular employees and 23,000 full-time seasonal or temporary employees, worldwide.
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DOLE FOOD COMPANY, INC. ANNOUNCES WORLD ENVIRONMENT DAY TREE-PLANTING AND CLIMATE CHANGE AWARENESS CAMPAIGN

Westlake Village, CA - June 06, 2008

Dole Food Company, Inc and its operating divisions in Latin America celebrated World Environment Day yesterday by organizing tree-planting events and environmental awareness campaigns with communities, employees and local officials to motivate participants to work toward environmental protection and mitigation of climate change.

Jonathan Bass, President of Dole Latin America stated, "I am pleased to see and share in the excitement that these World Environment Day events have produced with our employees and workers and particularly within the communities in which our production units operate. We all have an important role to play in protecting the environment".

In Costa Rica, the event is also linked to the official opening of Dole's organic pineapple plantation reaffirming the company's leading position in organic agriculture and alternative production methods. The activity includes the planting of 5,000 trees provided by the National Electricity Institute as part of the Costa Rican Government's pledge to plant 7 million trees in the year 2008. School children, local government regulators, field workers, office employees, neighbors and the region's congresswoman will plant trees at the organic plantation to commemorate World Environment Day and demonstrate the effectiveness of private, public and community partnership.

The reforestation events are also part of Dole's commitment to work toward carbon neutrality. It is estimated that for every ten trees approximately 5 tons of C02 per year can be captured from the atmosphere. The activities held in Honduras, Ecuador, Colombia and Costa Rica serve as an opportunity for participating employees and neighbors to compensate for the emissions produced by their own vehicles, creating awareness to take action to alleviate climate change.

"This grass roots reforestation event brings many benefits including helping to reduce erosion, protecting water sources, and contributing to biodiversity. In addition, the carbon dioxide emissions from the agricultural machinery used in pineapple production will be compensated by the carbon fixed by the trees.", commented Richard Toman, Vice-President of Pineapple Operations for Dole Fresh Fruit International Ltd.

Dole Food Company, Inc., with 2007 revenues of $6.9 billion, is the world's largest producer and marketer of high-quality fresh fruit, fresh vegetables and fresh-cut flowers. Dole markets a growing line of packaged and frozen foods and is a produce industry leader in nutrition education and research.