DOLE NUTRITION NEWS WINS WEB MARKETING ASSOCIATION'S OUTSTANDING ACHIEVEMENT AWARDS
WESTLAKE VILLAGE, CA - April 29, 2008
Dole Food Company, Inc. announced today that the Web Marketing Association (WMA) awarded the Dole Nutrition News (DNN) their International Advertising Competition Award for Outstanding Achievement in Internet Advertising - Best Food Industry On-line Newsletter Award.
For two decades, the WMA has been setting standards for Internet communications and web development. Judges are drawn from the top executive tiers of Internet marketing, on-line advertising, public relations and website design professions. The WMA believes competition and recognition help drive excellence and spur continued creativity in the on-line arena.
"The Dole Nutrition News is really more than an on-line newsletter," said Ben Sussman, Manager of Marketing and Business Development of the Dole Nutrition Institute. "It's an in-depth nutrition resource, with a user-friendly database containing nearly 600 articles covering health, diet and fitness. Our 1.3 million subscribers know that our newsletter and website provide one-stop-shopping for the very latest in scientific discoveries on nutrition, weight loss advice, cooking videos, healthy recipes, and much more."
In addition, subscribers can pose their nutrition questions directly to a registered dietician via the Dole Nutrition Institute's partnership with the American Institute for Cancer Research. Parents, teachers and kids will find fun games and learning resources targeted to younger tastes at the award winning children's website, www.dolesuperkids.com. To learn more about the Dole Nutrition Institute and its resources go to dolenutrition.com.
Dole Food Company, Inc., with 2007 revenues of $6.9 billion, is the world's largest producer and marketer of high-quality fresh fruit, fresh vegetables and fresh-cut flowers. Dole markets a growing line of packaged and frozen foods and is a produce industry leader in nutrition education and research.